Find out in What way to and reasons to Use Meta Tags in Web Design

Mar 09, 2012, by admin

This Article demonstrates how to use meta tags within a website. The meta tags are comprised in the “Header” section of your HTML web page.

You don’t unavoidably need all the tags, but the title and description can help improve your search engine optimization (SEO) and can enhance listings and rank.

Read this and other Internet marketing methods for your Internet web site design and marketing endorsement.

Purpose and how to use Meta Title

It’s astute to use a title tag because if not the search engines will just guess at a title for your site or capture content from your page’s content part. This will be the title or listing headline in the search engines once your site has been listed, so comprise an important keyword or phrase and make it a headline that induces users to click and visit your site!

Purpose and how to use Description Tag

This is a abstract of your website or a short blurb. Though it’s not highlighted for SEO, Google will pick up on the description from your meta tags and comprise that in your listing. So you can really use this area to influence what visitors will see originally…. such as comprising a short sales pitch with a special offer!

Purpose and how to use Keywords Tag

In the keywords tag, you can comprise words or phrases that are most significant to your site. Though Google, Bing and Yahoo! don’t in fact pay attention to these words, some older search engines might use these to decide what your site is about.

Robots

A file called Robots.txt gives the search engine robots / spiders authorization to look at your website’s code and content for probable indexing. When spiders turn up at your site, this text file offers instructions on how to crawl your site. A quick word – be careful how you set up this file. It’s best used by skilled web designers so, if you feel lost, get some help.

Meta tags were once always used for SEO reasons, but nowadays, Google*, Yahoo! and Bing use the definite content within the “body” section of your HTML code to decide what your site’s theme is and to decide where you should be listed. So do use the title and description meta tags to control “how” your site looks once listed.

Google does appear to put some weight on the title and description meta tags so I would imply to comprise them still to increase your Internet marketing efforts.